Abercrombie & Fitch Mike Jeffries

Guy Gives A&F a Brand Readjustment by Giving Their Clothes to Homeless [Video]
May 14th, 2013

An online campaign is attempting to “rebrand” Abercrombie & Fitch by donating its clothes to the homeless, after an author alleged that company CEO Mike Jeffries “doesn’t want larger people shopping in his store.”