Drake and Taylor Swift know full well how to add to their popularity. Letâs at least remember the one-minute commercial featuring Taylor Swift rapping along to Drake and Futureâs âJumpmanâ that ended with Swift face-planting a treadmill.
Only one week after the commercial was out, Drakeâs iTunes sales raised by 431%. Totally, people have watched the video 37 million times, and Swift’s tweet with the video has racked up 66,960 retweets and 119,000 likes.
The success allowed the Canadian hip-hop artist firmly into musicâs mainstream. Drake is now the worldâs fifth richest rapper.
Now, Drake gets a chance to pay his dues in his own Apple Music ad. The commercial starts with Drake having some troubles in the gym while lip-syncing to Swiftâs âBad Blood,â as famous rappers often do. At the end, a bench press fails to get air, leaving him sliding onto the floor in a neat homage to the original.
There have been rumors even before the commercial that Drake is dating Taylor Swift. This Apple Music ad is just adding to the speculation. Is the ad a start of one more love story? Only time will show.
Drake used to ignore award shows even when he had all chances to win. But this time, he set a record with 13 nominations and appeared at the American Music Awards. He won four awards as favorite rap/hip hop artist and favorite rap/hip hop album for his hugely successful âViewsâ record, which has dominated radio with singles like âHotling Blingâ and âOne Dance.â
Traditionally, Drake expressed gratitude to his family and collaborators as well as to his hometown Toronto.
âFor our genre, I just like to keep things exciting and keep making music, shout out to everybody thatâs trying to do the same thing,â he said.
Drake unveiled that he is working on the new music, but also responded to some of the criticism heâs received from other rappers for his success, adding âso watch how you speak on my name.â
It is necessary to say that the American Music Awards made a noise in the world. The ceremony that took place on Sunday night in Los Angeles became a platform for strong, and sometimes foul, political language.
It is rather obvious that Donald Trump became one of the hottest topics at the show taking into account the recent presidential election. Â Both hosts and performers didnât mince their words. The show started with rather unpleasant impressions of Melania and Donald Trump from co-hosts Gigi Hadid and Jay Pharoah.
Singer Idina Menzel and businessman Mark Cuban felt upset for not getting invited to the presidential inauguration, as both were supporters of Democratic presidential candidate Hillary Clinton.
And Rock And Roll Hall of Famers Green Day blasted Trump during their performance of âBang Bangâ when lead singer Billie Joe Armstrong sang a new chorus in the middle, âNo KKK, no fascist USA, No Trump.â