Isn’t it so extremely bitter when you reach Mount Everest and can’t share this personal victory with the rest of the world! Cory Richards and his climbing partner Adrian Ballinger have been Snapchatting their mountaineering Everest for more than a month, posting daily photos and videos on their shared account EverestNoFilter.
Richards was at a height of 29,000 feet, on the world’s tallest peak, when he discovered that his cell phone traitorously didn’t work leaving followers without a breathtaking view. The phone had worked just fine about 35 feet lower down on the mountain, but Richards was unable to Snapchat at the very top.
“We actually sort of failed to Snap from the top of the world,” Richards told Mashable during a phone interview from Everest base camp. “What happened was my phone — because technology is affected by the cold and it’s affected by atmosphere, and it’s affected by all of these things — I pulled my phone out when I was on the summit and it just flat out died. It’s just due to cold, and that’s something you can’t account for.”
Hopefully, Richards treated his failure rationally. Bad weather conditions didn’t allow him to troubleshoot for long. “I think it was kind of a classic reminder of where we were and how much power that place had,” said Ballinger.
Richards then gave up trying to Snapchat his mounting and booked it back down the mountain meeting up with Ballinger in their high camp about 27,000 feet above sea level. Together Richards and Ballinger descended out of Everest’s so-called “death zone” — a mountain part at 26,246 feet or higher where the body cannot acclimatize to the extreme altitude.
Richards and Ballinger decided to create a special account on Snapchat to share the magic of the world’s tallest mountain with other people who will not probably dare to climb it in their lifetimes. Most of the EverestNoFilter snaps depict Ballinger and Richards goofing around, listening to music, eating and smiling on Everest.
By the way, Snapchatting from Everest wasn’t so easy. The team had to bring a whole system consisting of two solar-powered satellite internet systems that could connect them to Wi-Fi and plenty of batteries to aid in charging equipment. “We were basically carrying probably somewhere from 15 and 16 pounds of equipment from camp to camp in order to allow us to Snapchat as we go. We built this whole story around social media and around these social media platforms, and the fact is — even with an external battery — I can’t make my phone work at 29,035 feet,” Ballinger said.
“Everest definitely reminded us who was in charge after two months of Snapping with ease,” Ballinger said.