Twitter’s new standalone music service finally arrives today on your desktop, but even more importantly, on your go-everywhere iPhone.
The new app, which is separate from its primary social network, was made available to iPhone users through the iTunes App Store (sorry Android owners) and online Thursday. Last week, Twitter rolled out the service exclusively to musicians to test out.
After testing the app with music artists and influencers, Twitter #Music will be available starting today and as a separate app for the iPhone through the App Store.
So what does the service do? Well, it does what you might expect from a music app from Twitter — it helps you find music that’s popular on Twitter and music based on the bands you follow. The app is centered around four pages or tabs, which you can swipe through to access.
The app also offers you a streamlined view of music from the artists they follow and curates up-and-coming emerging acts based off Twitter chatter.
You can look at what’s currently popular, emerging artists, Twitter’s suggested artists, songs now being played by people you follow, search for a particular artist or listen to music by an artist you follow on Twitter.
When you find the music you’re looking for, you can then tweet your thoughts on that song to share with your Twitter followers.
The free app and service will also be a home for music-related information, so you can find and follow musicians and learn more about which musicians they follow, which will then, of course, lead to more music discovery.
The addition of a music service should come as a no-brainer. In the world of nonstop social media engagement, having a song or album trending on Twitter (hence the hashtag in the name) is just as important for artists as radio spins and Vevo clicks, says the LA Times.
The Popular page shows you new music that’s trending across Twitter while the Emerging tab shows “hidden talent found in tweets.” While those two parts feed you information about what the collective Twitterverse is jamming to, the last two focus on who you follow and your personal music taste.
The Suggested tab shows artists you might like based on the artists you follow on the service and who they follow.
And finally the #NowPlaying tab shows songs your friends are listening to or tweeting about. For instance, if your friend tweets that they are listening to a song by Justin Bieber, that song will show up on that page, inform ABC News.
There is a number of images from Twitter that depict a checkerboard “Now Playing” interface that shows music people you follow are tweeting about as well as songs that the artists are tweeting themselves. Each little square includes an album cover image with a Twitter profile pic and Twitter name on top of it.
Twitter #music started as a rumor but then quickly became a real, albeit rarified, experience for industry stars like Ryan Seacrest who tweeted about using the service last week, but didn’t reveal any images, reports Mashable.