It’s no secret that Apple wants to get into the living room by making its own TV set, and there have been plenty of rumors and reports about how and when it’s going to happen.
Topeka Capital Markets analyst Brian White is out with a new research note today outlining a remarkable set of features for Apple’s rumored television set product, claiming that the TV could launch later this year.
“Our meeting with an [sic] tech supply chain company suggests to us that a full blown Apple ‘iTV’ will launch in the latter part of 2013,” White wrote in a note to investors on Wednesday.
“Clearly, there has been plenty of mis-guided speculation around the timing of the Apple’s ‘iTV’ launch and we believe that this is largely due to changes by Apple, most recently around the creation of entirely new user interface aesthetics.”
And beyond the inevitable excitement among Apple fans as the company enters a new market, White says Apple’s HDTV will include some innovative new features that will make it a game-changer.
White believes that the television will be available as a 60-inch model, with 50-55 inch models also potentially being available.
The analyst continued, noting that Apple’s upcoming HDTV will include “a major innovation that will revolutionize the TV experience.”
Apple’s new gadget will come with a tablet the same size as an iPad. Users will be able to send videos from the iTV to the tablet to continue watching a programme as they move around the house.
White also stated that the two killer innovations expected to be included with the iTV are the remote control, and a second screen.
Apple will also release a small “iRing” that fits on the viewer’s finger, allowing the user to control the screen by pointing, White says.
Mr White says his research note is based on meetings with unnamed Chinese and Taiwanese companies that supply Apple with components.
White also believes that Apple’s “iWatch” will play into Apple’s television ecosystem, complementing the iRing to support interactive TV services and phone calls.
Along with the iRing, White expects the iTV to come with what he called a “mini iTV,” which would be a second screen measuring in at 9.7 inches that allows you to remotely view content from your TV up to a range of 200 meters.
The “iTV” will be able to send video to the smaller screens wirelessly around the house. The concept is similar to the way in which cable and satellite TV companies are starting to let their set-top boxes send video to iPads and other tablets.
White claims that the basic iTV package would include one such mini iTV, with customers able to add on additional screens up to a maximum of four.
He notes that while some aspects of the mini iTV would be similar to the full-size iPad and thus benefit from manufacturing efficiencies, they would have much more limited functionality and features, writes Mac Rumors.
Apple doesn’t comment on products prior to launch events, but late founder Steve Jobs said he wanted to revolutionize the television in the same way his company has done with MP3 players and mobile phones, says the Telegraph.