If you were wondering how well the public would take to a Microsoft-made tablet costing $899 or more… quite well, at least from initial impressions.
Microsoft’s Surface Pro has sold out in the online Microsoft Store in the U.S. (via WinBeta), just a few hours after going on sale today, February 9.
The first version of the hybrid tablet-PC to sell out was the 128 GB model, for $999, followed by the smaller-storage version with 64 GB for $899.
Both the 128GB and 64GB version of the Pro are shown as out of stock on MicrosoftStore.com. As of this writing, Microsoft’s online store in Canada still has both versions. The devices are also being sold at various brick-and-mortar retailers.
There have been numerous reports of Best Buy locations not having a single device in stock, so supply does appear to have started low, and declined to zero.
Microsoft is “working with [its] retail partners […] to replenish supplies as quickly as possible.”
The Surface RT also partially sold out on its first day, and has since struggled in the market, moving perhaps 1 million units – that’s the upper end of expectations – since its introduction.
Microsoft had anticipated stronger sales. And, even with those larger expectations, still allowed the device burn through its 32 gigabyte SKU online in its first day.
Don’t be in hurry before declaring the Surface Pro a runaway hit, however – there’s no word on how many units each store had, and Microsoft has refrained from reporting Surface sale numbers to date.
Still, the early uptake is good news for Microsoft’s first foray into designing an x86 PC, and it shows that many early adopters aren’t hung up on the price.
However, having a device ‘sell out’ on its first day is always good for a press cycle.
The $900 and $1,000 price tags (64GB and 128GB, respectively) don’t include the keyboard-equipped “Touch Cover” for the device, which figures prominently in marketing for the gadget.
That add-on costs another $120. (And the “Type Cover,” which includes a more conventional keyboard – with actual keys – runs another $130.)
The Surface Pro is Microsoft’s more powerful, Intel-powered Windows 8 tablet, which runs the full version of Windows 8 unlike the Surface RT and can handle full-fledged Windows desktop applications.
It runs the full version of Windows 8; the Surface RT, a lighter device, also runs a lighter version of Windows. The Surface Pro also comes with a full HD screen and more powerful processor than the RT.
In the TC review, John Biggs said that the Pro was a much more compelling device than the RT, in part because of its ability to run software that enterprise IT departments depend upon from legacy windows installations.
The company initially shipped about 1.25 million units of the earlier Surface device – the RT – but sold only about 680,000 and 750,000 in the first two months of availability, market research firm IHS iSuppli told CNET late last month.
The Surface Pro goes on sale in these countries – Austria, Belgium, Denmark, Finland, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden and Switzerland – on Feb. 14.