Hey look, it’s Kate Upton…again!
Sports Illustrated has revealed its 2013 Swimsuit Issue cover, which features 20-year-old model and untalented car-washer Kate Upton.
After the triumph that was Kate Upton’s 2012 cover, the blonde bombshell model has returned for more. The issue isn’t set to arrive until early next week, but Fashion Copious has a leaked image over the cover.
No wonder David Letterman has nine other models lined up for Monday’s show in addition to Upton—there’s no such thing as a big official reveal anymore!
“Congratulations Ms.@kateupton!! Making history!” tweeted 2010 cover girl Brooklyn Decker.
Meanwhile, the 20-year-old joins an incredibly elite list of models who’ve commanded the cover multiple years in a row.
Upton will become the ninth model to grace the coveted SI Swimsuit Edition cover twice, as well as Paulina Porizkova, who posed in 1984 and 1985 and Tyra Banks that starred in 1996 and 1997.
Four women have been the cover model three times, including February 2012 Forbes cover subject Kathy Ireland, who appeared in the swimsuit issue for 13 straight years, and whose 1989 cover is still the best-selling issue to date.
Elle Macpherson has been on the cover the most, with five appearances, says the Forbes.
In the leaked pic, Upton poses for Sports Illustrated’s 50th anniversary swimsuit issue wearing a furry parka and white bikini bottoms, a photo presumably taken on her Antarctica shoot.
SI took the shoot down to Antarctica for its “Polar Bare” theme. In photographs from the photo shoot, Kate can be seen braving the incredibly cold minus temperatures in just a small white bikini top and tasseled bottoms.
“We can finally talk about Antarctica!!!!!…Took us 2 months to thaw out,” Upton tweeted after the reveal.
Kate was more than happy to take part; after all it was featuring on the cover of the magazine’s much-lauded swimsuit edition that Kate first came to public attention last year.
Since that now famous issue, which hit newsstands in February 2012, she has become one of America’s top rated models, writes the Daily Mail.
In the recent issue the blonde bombshell covers her modesty with a fur-lined hooded jacket, pressing her cleavage together as she holds up the hood.
Her feet, in thermal moon boots, are just as white as the snow piled up on the deck of the boat.
In the snaps, she wears minimal make-up on her youthful complexion and has her blonde locks out in a straight style.
Well, talking about the history if the magazine, the first SI Swimsuit Edition was released on Jan. 20, 1964. In comparison to modern variant of the edition, the original one was actually just a five-page supplement.
Babette March was the cover girl, wearing a white two-piece, which was very modest compared to what today’s models for the same publication wear (or don’t wear).
The swimsuit edition became a stand-alone issue for Sports Illustrated in 1997, and has become one of Time Inc.’s biggest revenue drivers over the years, bringing in more than $1 billion.
In 2005 alone, the swimsuit issue generated an estimated $35 million in ad sales. On top of that there are outside merchandise sales like calendars, too. Today, it generates about seven percent of SI’s annual revenue.