‘Sorry’ Doesn’t Cut It With Rush Limbaugh Advertisers

Rush Limbaugh still loses sponsors despite he apologized to a Georgetown law student for calling her a ‘slut.’

One more company is reported to be yanking its commercials from the right-winger's radio program. Photo: The Heritage Foundation Think Tank/Flickr

“Mr. Limbaugh’s recent comments went beyond political discourse to a personal attack, and do not reflect our values as a company,” said a statement from online florist ProFlowers.

ProFlowers was urged to stop advertising with Limbaugh after he called American student a ‘slut’ and a prostitute when she spoke out in favor health coverage for birth control.

Quicken Loans, Sleep Train, Sleep Number, Citix Systems, Inc., Carbonite and LegalZoom also yanked their ads.

The CEO of Carbonite, an online backup company, said the firm doesn’t want to continue  Limbaugh’s advertising, despite his apology.

“No one with daughters the age of Sandra Fluke, and I have two, could possibly abide the insult and abuse heaped upon this courageous and well-intentioned young lady,” said CEO David Friend.

“Mr. Limbaugh overstepped any reasonable bounds of decency. Even though Mr. Limbaugh has issued an apology, we have nonetheless decided to withdraw our advertising. We hope that our action will ultimately contribute to a more civilized public discourse.”

However, the advertisers are not the only one who can’t forgive Limbaugh. According to Reuters, Republican presidential nominee Ron Paul expressed doubt on Sunday that conservative radio talk-show host truly meant it when he apologized for calling a law student a “slut”.

“I don’t think he’s very apologetic. He’s doing it because some people were taking their advertisements off his program. It was his bottom line that he was concerned about,” Paul told reporters.

“Yes, I think he should have apologized. I had said he used very crude language. And I think he gets over the top at times,” added Paul, known for his libertarian views.

Limbaugh offered his apology to Georgetown University law student Sandra Fluke, 30, in a written statement on Saturday.

“I did not mean a personal attack on Ms. Fluke. I think it is absolutely absurd that during these very serious political times, we are discussing personal sexual recreational activities before members of Congress,” the statement says.

“My choice of words was not the best, and in the attempt to be humorous, I created a national stir. I sincerely apologize to Ms. Fluke for the insulting word choices,” Limbaugh added.

Fluke testified on 23 February to support Mr Obama’s ruling that religiously affiliated institutions such as universities and hospitals should provide insurance plans that cover all costs for medicinal contraceptives.

“She’s standing there, first time. ‘Attention, shoppers. This skank cannot have contraception,’” said Limbaugh that time, “Sl*t in aisle 4. Sl*t in aisle 4.”

“Can you imagine if you were her parents how proud…you would be?” Limbaugh continued.

“Your daughter … testifies she’s having so much sex she can’t afford her own birth control pills and she wants President Obama to provide them, or the Pope.”

President Obama on Friday placed a call to Sandra Fluke, thanking her for speaking out on the issue.

Fluke, in her turn, released a statement thanking those who went to bat on her behalf and condemning the remarks, though she did not call out anyone by name.

“No woman deserves to be disrespected in this manner. This language is an attack on all women, and has been used throughout history to silence our voices,” Fluke continued.

“The millions of American women who have and will continue to speak out in support of women’s health care and access to contraception prove that we will not be silenced,” she added.

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