Thumbs Up 1980s-style ‘Brick’ iPhone Case

First Apple’s iPod Boomboxes, then iPads arcade cabinets, and now iPhone ‘brick’ cases. Apple has officially caused the spin-off return of the 1980s.

Those who recall the 80s will remember those retro brick phones that look more functional as a weapon than as a communication device. The Thumbs Up 80s phone pays homage to the old-school brick phone by making a case specifically for the iPhone. Photo: Thumbs Up

The latest Apple’s iPhone – iPhone 4 – was unveiled as one of the sleekest gadgets on the mobile market last year. But with a new accessory you can transform it into an old-style ‘brick’ mobile phone beloved by brace-wearing executives of the 1980s.

A simple case, into which the iPhone slots, turns the 9-mm Apple’s gadget into a ‘vast’ one, which will not fit into a glove compartment, let alone a trouser pocket.

“This comically large case hugs your iPhone, giving you access to all of the controls still – but will definitely make you stand out from the iSheep crowd,” writes Pocket-Lint’s Paul Lamkin.

The case has been developed by Thumbs Up, a British gadget company hoping to take advantage of 1980s nostalgia, not least the sequel to the film ‘Wall Street,’ which featured the character Gordon Gekko, responsible for the famous line: “Greed, for lack of a better word, is good. Greed is right, greed works.”

The case fits all models of iPhone snugly, allowing full access to the screen and all controls. The case isn’t available yet, but when it is, it’ll cost you around $20.

“There is nothing more iconic than Gordon Gekko, the moneyman hero of the eighties, and Del Boy, TV’s most popular wheeler dealer, wielding their status symbol mobile brick,” says Wojtek Kolan, co-founder of Thumbs Up. “Technology may have advanced to create tiny phones but it was only a matter of time before big was big again.”

Mobile Mag’s Raggy Jin said: “Thumbs Up’s new Brick iPhone case, complete with mock antenna, gives the technological miracle that is your iPhone all the nostalgic stylings of 80s Wall Street yuppiedom, bringing us back to an age where the size of your phone – not the size of your truck – was the tell-tale indicator of overcompensation.”

He continued: “My only concern is that the size may be wasted. Sure, it may be a novelty case, but have they taken advantage of any of that extra space to add an external battery pack?”

“If the Mophie can double the battery life with a case a fraction of the size, this brick could have given the iPhone a week of talk time,” he added. [via Mobile Mag, Pocket-Lint and Trend Hunter]

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