Pop star Lady Gaga has an undeniably distinctive style – she has donned cuddly Kermit the frog suits, transparent bubble dresses and outfits made entirely of raw animal flesh.
So, it is perhaps not hugely surprising that not one but eight figures of the star – each wearing a different outfit – were unveiled at Madame Tussauds exhibitions across the world yesterday.
“Each attraction has depicted the fashion icon in a totally different style and details about which city is getting which outfit were kept a closely guarded secret until the moment they were revealed,” said Madame Tussauds in a statement.
“We kept the suspense going until the last second, teasing a specially invited audience of fans with projections of the eight possible styles before finally revealing the head turning telephone style figure. “
Museums around the world – including London, New York, Las Vegas, California, Amsterdam, Berlin, Shanghai and Hong Kong – are displaying their own replicas of the eccentric singer, with each figure donning an iconic outfit made famous by the ‘Poker Face’ hitmaker.
“The demand to include Lady Gaga has been overwhelming and we are more than happy to oblige,” said Edward Fuller, London Madame Tussuads manager.
“It’s been quite a challenge to keep details of eight figure launches top secret but the fans certainly seem to have enjoyed the intrigue. We are delighted to have been able to work with Philip Treacy to ensure the look is spot on and look forward to seeing the other styles at our sister attractions as they go public across the day.”
London’s version of the current queen of pop had her dressed in a Giorgio Armani suit accessorized with Rococo coifed hair and a Philip Treacy hat in the shape of a telephone, pagoda-style shoulders, flared trousers and high-heeled shoes, a reference to one of her biggest hits.
The first of Gaga’s ‘little monsters’ to see the figure IN London were delighted by the outfit choice. Melissa Ducheny and Lila Lupentin, London based students from the US were extremely excited to see the figure revealed. “I hoped it would be the telephone outfit,” said Melissa. “The pose is classic, iconic Gaga and totally lived up to expectations” added Lila
The museum chain spent around $2.4 million on the project, banking on legions of fans queuing up to catch a glimpse of a replica of their idol.
“Each of the figures is styled differently and each of the launches has been a surprise outfit,” said Madame Tussauds sculptor Stephen Mansfield in London. “It’s a nice little bit of fun and it adds to the hoopla around the whole Lady Gaga figure.”
One Lady Gaga fan at the London launch, Yvonne Fam, said the singer was an inspiration. “She doesn’t care what anyone thinks. She just stays true to herself and she’s very inspirational,” she said.
Lady Gaga, 24, whose real name is Stefani Germanotta, has dominated the music world for the past two years, turning out dance hits like “Bad Romance,” and “Telephone” and amassing more than 20 million followers on Facebook.
Her 2008 album “The Fame” has spent more than 100 weeks on the U.S. Billboard charts and she has become known for stunts like setting her piano on fire, and dressing entirely in raw meat. [Madame Tussauds via Reuters, The Guardian (UK) and Daily Mail (UK)]