
Prada has unveiled a lookbook for its Spring-Summer 2010 collection of menswear. The new collection is as luxury and refined as the brand’s long history. But not only the clothing, that caught our attention. The photography is also great. Because Prada tapped famed photographer Hedi Slimane to give this line its place in history. To do it Mr. Slimane reached back to urban living in mid-century Asia, where a dapper set of gents and tight-lipped damsels strolled the streets in ultimate style. Don’t forget to check the gallery below after the jump. [Prada via TouchPuppet]















