TheBlogIsMine dot Com recently joined a new pay per tweet network call Ad.ly to see how they compare to Sponsored Tweets. The early results has been pretty amazing and I think every Twitter user should jump on this.
I knew that Ad.ly was well funded and had signed a lot of big celebrity tweeters commanding a very high tweet rate. What I didn’t know was that they’ve been getting some nice payouts for even the small time Twitter users. But first some words about Ad.ly
Ad.ly, is a brand new advertising network only very recently launched that inserts ads once a day on your twitter account. The ad network seeks your approval first so you would basically be “indirectly” tweeting the ad. This sort of control is great to have on advertising right? As the publisher so you’re technically deciding very directly what your followers see.
This could be counted as a win-win for both the advertisers and the users on twitter. On the one hand, Ad.ly “enables advertisers to reach the highly sought after Twitter audience by connecting brands with the most influential people in the community”. And on the other hand, the publisher gets to choose which ads they think their followers might actually benefit from! It’s like an affiliate marketing and advertising hybrid!
When you sign up as a publisher you can actually set your required weekly price from the advertiser, which is another great level of control. That being said I would probably go with the recommended amount or a little less, to get maximum benefit from it.
Over all Ad.ly seems like an excellent addition to the world of Twitter. By the way, Ad.ly is currently holding a competition for who can get the most users to sign up using a custom referral link. The winner gets a Macbook Pro!